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	<title>Comments on: I&#8217;m off to Mission Iceland: 19 &#8211; 22 October 2009</title>
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	<link>http://www.europealacarte.co.uk/blog/2009/10/17/off-to-mission-iceland-19-22-october-2009/</link>
	<description>What to see in Europe &#38; the best places to visit in Europe.</description>
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		<title>By: Tamaimos interview me about No Winter Blues: Mission Iceland</title>
		<link>http://www.europealacarte.co.uk/blog/2009/10/17/off-to-mission-iceland-19-22-october-2009/#comment-246503</link>
		<dc:creator>Tamaimos interview me about No Winter Blues: Mission Iceland</dc:creator>
		<pubDate>Sat, 07 Nov 2009 21:06:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.europealacarte.co.uk/blog/?p=7783#comment-246503</guid>
		<description>[...] Thanks for visiting!There&#8217;s been quite a controversy raging in the Canary Islands about the Mission Iceland launch of the No Winter Blues marketing campaign which took place in Reykjavik between 19 &#8211; [...]</description>
		<content:encoded><![CDATA[<p>[...] Thanks for visiting!There&#8217;s been quite a controversy raging in the Canary Islands about the Mission Iceland launch of the No Winter Blues marketing campaign which took place in Reykjavik between 19 &#8211; [...]</p>
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		<title>By: Nuria Gutiérrez</title>
		<link>http://www.europealacarte.co.uk/blog/2009/10/17/off-to-mission-iceland-19-22-october-2009/#comment-245838</link>
		<dc:creator>Nuria Gutiérrez</dc:creator>
		<pubDate>Sat, 31 Oct 2009 13:07:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.europealacarte.co.uk/blog/?p=7783#comment-245838</guid>
		<description>My name´s Nuria Gutiérrez and I had the great opportunity to live the experience of becoming an Ambassador and promote the islands. Here I leave a note so that you all can take a look and get to know more deatiled what we really did in Iceland. Hope you enjoy: 

Mission: No Winter Blues. 
There are many who criticize what we have done in Iceland. I just want to explain what the mission is about and how was the experience of becoming one of the 100 Ambassadors of the Canary Islands. We were chosen from a group of 2000 people who wanted to be a part of the mission. It was quite easy. You only had to register in this site: www.compartetufortuna.com and write some recommendations about some interesting places in the Canary Islands which could not be found in a simple tourist´s guide. 

All this initiative was made by the Government of the Canaries. It is a new marketing strategy known as “person-to-person”. It is a way of promotion that was never made before. In Iceland we had to look for people, and make castings for those who wanted to come to the Canaries for a week. That is, we had to choose a hundred of Icelanders who could then inform other people about the things that the Canaries have to offer.  

At first, they could not believe it. But we did a great job to show that it was true and that we were working hard to make this happen. The mission was better as expected. I am just very proud of it. 

By the way, in a week it is going to be celebrated a huge meeting for the Ambassadors and those who also wanted to participate and made the castings. Hope to see you all there.</description>
		<content:encoded><![CDATA[<p>My name´s Nuria Gutiérrez and I had the great opportunity to live the experience of becoming an Ambassador and promote the islands. Here I leave a note so that you all can take a look and get to know more deatiled what we really did in Iceland. Hope you enjoy: </p>
<p>Mission: No Winter Blues.<br />
There are many who criticize what we have done in Iceland. I just want to explain what the mission is about and how was the experience of becoming one of the 100 Ambassadors of the Canary Islands. We were chosen from a group of 2000 people who wanted to be a part of the mission. It was quite easy. You only had to register in this site: <a href="http://www.compartetufortuna.com" rel="nofollow">http://www.compartetufortuna.com</a> and write some recommendations about some interesting places in the Canary Islands which could not be found in a simple tourist´s guide. </p>
<p>All this initiative was made by the Government of the Canaries. It is a new marketing strategy known as “person-to-person”. It is a way of promotion that was never made before. In Iceland we had to look for people, and make castings for those who wanted to come to the Canaries for a week. That is, we had to choose a hundred of Icelanders who could then inform other people about the things that the Canaries have to offer.  </p>
<p>At first, they could not believe it. But we did a great job to show that it was true and that we were working hard to make this happen. The mission was better as expected. I am just very proud of it. </p>
<p>By the way, in a week it is going to be celebrated a huge meeting for the Ambassadors and those who also wanted to participate and made the castings. Hope to see you all there.</p>
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		<title>By: Report from an Icelandic glacier</title>
		<link>http://www.europealacarte.co.uk/blog/2009/10/17/off-to-mission-iceland-19-22-october-2009/#comment-245686</link>
		<dc:creator>Report from an Icelandic glacier</dc:creator>
		<pubDate>Thu, 29 Oct 2009 20:38:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.europealacarte.co.uk/blog/?p=7783#comment-245686</guid>
		<description>[...] to Iceland to report on the Canary Islands &#8220;No Winter Blues&#8221; campaign kicking off with Mission Iceland. Now here I was less than one week later standing on a Icelandic [...]</description>
		<content:encoded><![CDATA[<p>[...] to Iceland to report on the Canary Islands &#8220;No Winter Blues&#8221; campaign kicking off with Mission Iceland. Now here I was less than one week later standing on a Icelandic [...]</p>
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		<title>By: Karen Bryan</title>
		<link>http://www.europealacarte.co.uk/blog/2009/10/17/off-to-mission-iceland-19-22-october-2009/#comment-244218</link>
		<dc:creator>Karen Bryan</dc:creator>
		<pubDate>Tue, 20 Oct 2009 19:00:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.europealacarte.co.uk/blog/?p=7783#comment-244218</guid>
		<description>Aron - thanks for your welcome to Iceland.  I have been very fortunate today with the weather, it&#039;s been so sunny.  All the ICelanders I&#039;ve spoken to are very friendly, Reykavik has a very laid back atmosphere and I really enjoyed walking around the city today.  I don&#039;t think I&#039;ll have time to call on your president, alhtough it would be something different to have an interview with a president on the blog.</description>
		<content:encoded><![CDATA[<p>Aron &#8211; thanks for your welcome to Iceland.  I have been very fortunate today with the weather, it&#8217;s been so sunny.  All the ICelanders I&#8217;ve spoken to are very friendly, Reykavik has a very laid back atmosphere and I really enjoyed walking around the city today.  I don&#8217;t think I&#8217;ll have time to call on your president, alhtough it would be something different to have an interview with a president on the blog.</p>
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		<title>By: Aron Ólafsson</title>
		<link>http://www.europealacarte.co.uk/blog/2009/10/17/off-to-mission-iceland-19-22-october-2009/#comment-244106</link>
		<dc:creator>Aron Ólafsson</dc:creator>
		<pubDate>Tue, 20 Oct 2009 11:04:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.europealacarte.co.uk/blog/?p=7783#comment-244106</guid>
		<description>You should know that you can knock on the presidents door and if he´s home he is likely to let you in for a coffie. There are no guards at is home, only secretery, a personal driver and his wife. 

Welcome to Iceland</description>
		<content:encoded><![CDATA[<p>You should know that you can knock on the presidents door and if he´s home he is likely to let you in for a coffie. There are no guards at is home, only secretery, a personal driver and his wife. </p>
<p>Welcome to Iceland</p>
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		<title>By: Karen Bryan</title>
		<link>http://www.europealacarte.co.uk/blog/2009/10/17/off-to-mission-iceland-19-22-october-2009/#comment-243937</link>
		<dc:creator>Karen Bryan</dc:creator>
		<pubDate>Mon, 19 Oct 2009 19:01:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.europealacarte.co.uk/blog/?p=7783#comment-243937</guid>
		<description>Angela - Iceland is a place I&#039;ve wanted to visit for some time.  It all happened so fast, an invitation on Twitter On Thursday and I&#039;m here 4 days later.  Yes it is cool here, the pilot said good weather in Reykjavik &quot; 4 degress celsius and showers&quot;.  I had a walk down to the waterfront, the views were wonderful but I scurried back to the warmth of the hotel.</description>
		<content:encoded><![CDATA[<p>Angela &#8211; Iceland is a place I&#8217;ve wanted to visit for some time.  It all happened so fast, an invitation on Twitter On Thursday and I&#8217;m here 4 days later.  Yes it is cool here, the pilot said good weather in Reykjavik &#8221; 4 degress celsius and showers&#8221;.  I had a walk down to the waterfront, the views were wonderful but I scurried back to the warmth of the hotel.</p>
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		<title>By: Angela Nickerson</title>
		<link>http://www.europealacarte.co.uk/blog/2009/10/17/off-to-mission-iceland-19-22-october-2009/#comment-243851</link>
		<dc:creator>Angela Nickerson</dc:creator>
		<pubDate>Mon, 19 Oct 2009 09:35:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.europealacarte.co.uk/blog/?p=7783#comment-243851</guid>
		<description>Congrats!  What a &quot;cool&quot; opportunity!  :)</description>
		<content:encoded><![CDATA[<p>Congrats!  What a &#8220;cool&#8221; opportunity!  :)</p>
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